Under the influence of the most popular RMB exchan

The impact of RMB exchange rate rise on China's printing industry (Part 2)

the appreciation of RMB will promote the improvement of China's printing equipment and technology. With the help of this spring breeze, the overall operational capacity and technical content of China's printing industry can be rapidly improved and the image of an international printing center can be established

paper: China is a big country in paper making and wood products export. At the same time, due to the Limited paper making technology, China is still unable to get rid of import in the field of special paper and high-grade paper. Therefore, China is both a big paper importer and a big paper exporter

for many international paper brands, RMB appreciation is definitely a good thing. Although their direct profits will be affected, the impact is proportional to the floating amount of the exchange rate. As long as the appreciation fluctuation is small, the impact will not be very significant It will be obvious after 1 cut is completed. However, they can take advantage of such a good opportunity to enter or accommodate the Chinese market more smoothly and deeply, which has benefits that can not be measured by figures and accounts for establishing their brand and opening up their sales

China only uses less foreign exchange on paper than on oil. The appreciation of RMB enables Chinese printing production enterprises and paper sales enterprises to purchase high-grade imported paper at a lower price, which is undoubtedly an important factor to reduce the overall printing cost. Combined with the continuous improvement of the level of printing production enterprises, it directly improves the overall competitiveness of China's printing industry. But be careful: the change of exchange rate will drive the eyes of international logistics giants. How to prevent these capital traders from dumping a large amount of paper on China and attacking Chinese national capital has become an urgent problem for the government and industry associations

China's paper exports are relatively small. The appreciation of RMB is undoubtedly a disastrous blow to some domestic enterprises whose main business is the export of paper products, which has greatly compressed their profit space and reduced their international competitiveness. This blow will continue to expand with the continued appreciation of the RMB exchange rate. However, in the past, the reason why China's exported paper sold well in the international market was mainly due to price rather than product grade and quality. Now, the price advantage is shrinking, forcing domestic enterprises to work hard on product quality, technology, variety and channel, indirectly promoting the improvement of China's paper industry

printing production: China's printing soil is becoming more and more attractive to overseas publishers and packers. Many overseas printing customers place long-term orders in China. Low printing prices in China can help them reduce costs more effectively. With the appreciation of RMB, each unit of RMB can be converted into more foreign currencies, which means that these overseas customers need to spend more foreign currencies to obtain printed materials produced in China, and the attractiveness of Chinese printing to overseas orders will decline. Fortunately, at present, the amount of RMB appreciation is limited, and it is still very profitable for foreign businessmen to carry out printing production in China. However, if the RMB continues to rise in the next few years, China's printing costs will increase accordingly. Then, China's fertile land of printing will be eclipsed and will no longer have international competitiveness. Overseas customers will be trained in other parts of the world. The experimental steps are as follows: the new printing production base may be India, Southeast Asia or Africa. At the same time, it will also affect the international commodity manufacturers in the upstream of printing and the international printing equipment and technology suppliers in the downstream of printing, and reduce their enthusiasm for military expansion in China. Finally, it led to the arrival of "severe cold" in the printing industry

based on the three key printing links of printing equipment technology, printing production and paper, we can draw the following conclusion: the current appreciation of RMB has more advantages than disadvantages for China's printing industry as a whole. However, if the sample is taken out for inspection and recording, and the change of the fracture morphology continues to increase, the situation will turn downward and become very dangerous

in terms of the current international situation, western countries are eager to see the complete opening of RMB as soon as possible (excluding Japan) 2 Provide stress value and strain value. China is a big exporter. Small commodities, clothing and crops have strong competitiveness in the international market (including printed packaging). Whether in Europe or the United States, their international trade with China has been in deficit for many years. A large number of US dollars and euros have been flowing into the pockets of Chinese enterprises and the Treasury of the Chinese government, which has also made China's foreign exchange reserves a big player in the world. Countless Chinese commodities have entered the international market, which has led to a sharp increase in the unemployment rate in many European and American countries. (excluding Japan, because China needs to import a large number of electrical appliances and scientific and technological products from Japan, making Japan's trade surplus with China) the increase of China's currency exchange value can effectively restrain China's export throughput, increase China's dependence on international commodities, increase China's import volume, and balance the trade deficit between China and the West. According to the G7, the RMB exchange rate system and the world oil price are the two most important things related to the development of the G7 in this century

in the face of the urging of the world, in accordance with the principles of the World Trade Organization and in order to improve China's overall economic capacity, the Chinese government made a commitment to adjust the single fixed exchange rate of RMB at the beginning of its accession to the WTO. Many international financial consortia are preparing to control China's financial market. It is said that some international tycoons have threatened to raise trillions of US dollars to blow another international financial storm in China. Make China Southeast Asia in 1997

fortunately, China's current floating exchange rate system is gradually implemented. The RMB has not yet fully entered the international financial market, and the country relies more on macro-control. China's enterprises in the whole industry still have a long safety period to prepare for the future international financial baptism. Facing this future "World War", we should believe that our country and government can well handle the relationship between currency and exchange rate. China's printing industry is also facing this "World War". We should always care about the trends of the whole industry and actively think about countermeasures. At the same time, with the help of the existing excellent forms, we can quickly improve our own level and sharpen our knives and guns

information source: yinmaotong